Content mission statement is a concise statement that answers the question ‘why’ someone should look at your content and also the minimum viable audience.
“Content” can be either branded or non-branded. It’s critical to select the right content type and distribute it the right way.
How do experts define the term “content” and define it differently. It’s interesting to look at the diverging definitions of experts on “content”.
What is “content” and why should you care about it? “Content marketing” may be the answer to failing marketing tactics, and noise of brand monologues.